Podcast discussion on commercial carpet & tile cleaning marketing Listen Here In this podcast we discuss commercial carpet & tile cleaning marketing and prospecting. Some of the topics we cover in this discussion are. Questions to ask in finding MY ideal prospect: What time of day or days of week do i want to run shifts What type of industries do i add or delete What services do i specialize in How large of accounts do we want? 5k sqr ft or 100k What is our geographic coverage area For example lets create a profile. During the day, dont care industry, carpet and hard tile, less than 10k sqr ft and within 10 miles. The next question is who fits in this ideal profile? Churches, Schools, Small Medical, Fine dining, Condos, Apartments …. Whats the Math? if we are willing to commit on contacting 20 businesses a week for example and the goal is 3x a year min. 20 contacts X 52 weeks = 1040 / by 3. Equals 346 businesses contacted every 17 weeks. Qualified/Unqu...
Commercial carpet and tile cleaning email marketing template and script. Dear Prospect Company introduces spot free cleaning program Recently, two manufacturing clients of ours started using our Spot Free carpet cleaning service. The purpose of the service to set up a simple, cost effective way to keep your carpets looking great year round. This service has been a resounding success so far, as the link to our blog shows in the before/after pictures. We have removed all the carpet stains that would have stayed for months or even years. Company can provide you with a simple, inexpensive carpet cleaning program to remove drink spills and deep clean the high traffic areas of your building. We can customize a program to focus only on the high use areas of your building and then spot clean on a regular rotation. Blog Link I would like to schedule a brief 10 minute inspection and supply an estimate based on your needs. I can be reached anytime xxx-xxxx Thank You Shane Deubell Commercia...
Carpet Cleaning Marketing Strategies, Realtor Preferred Vendor Programs This is a quick blog on marketing carpet cleaning to realtors and real estate offices, specifically in using preferred vendor programs. This marketing strategy is geared towards the residential market and I wanted to introduce the idea, most cleaners probably don’t realize that these programs exist locally and can be a great opportunity in some cases. How does a preferred vendor program work? Basically we pay a fee, usually a monthly installment of $100 to $300 depending on the size of real estate office. For this fee we get exclusive access to the realtors with contact information, access to the public office, events and maybe even a listing on their website. Exclusive depends on the individual company, most will try to keep contractors to 2-3 in each category. Is it worth it? YES, can be if you set up a routine to introduce yourself and stay in touch over the long term. In general referrals come from pe...
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